Make CNP Assurances a leading global Group through its performance and the lasting impact it creates for its customers and society.
The CNP Assurances Group is accelerating and initiating a commercial offensive with the launch of its Lead for Impact 2026-2030 strategic plan. The aim is to ramp up the Group’s business acquisition momentum to make even greater impact on its markets while strengthening its contribution to society in terms of sustainability.
CNP Assurances, a subsidiary of La Banque Postale, is a recognised and solid market leader, as shown in its 2025 results, with record premium income of €39.1 billion. The Group has achieved this standing through its key, collectively built, strengths, namely international presence, commitment to sustainability, and expert and engaged employees.
With today’s numerous challenges – changing customer expectations, the rise of artificial intelligence, stricter regulatory requirements – calling for constant adaptation, the Group has set itself two priorities to achieve its ambition.
- The first consists in developing its business model by increasing and diversifying distribution channels.
- The second is to bring its customers an experience that meets the best standards on the market.
The Group’s strategic plan is based on three major objectives, which are essential to ensuring its transformation and forging a strong and lasting positioning:
- Accelerate sales by increasing and diversifying distribution partnerships;
- Innovate and accelerate its operational and technological transformation by harnessing artificial intelligence and data and digitalising all customer journeys to deliver a simpler, faster and more efficient experience;
- Anchor its global leadership in sustainability on a lasting basis.
Marie-Aude Thépaut, Chief Executive Officer of CNP Assurances
“In recent years, we have reinforced our growth with our long-standing partners while stepping up the development of our open model. This momentum has enabled us to fully assert our position as a comprehensive and international insurer.
Our strategy has been demonstrated by the success of our closer ties with La Banque Postale, the creation of the Major Public Financial Centre, and the signing of new partnerships in Europe and Latin America. These successes demonstrate our ability to seize opportunities, support the transformation of our markets, and strengthen our presence in high-potential ecosystems.
With Lead for Impact, we are now rallying all our strengths to step up our business acquisition momentum across all our markets and regions. This programme embodies our determination to be a proactive, innovative and responsible actor, capable of providing our customers with simple, useful and sustainable solutions at every stage in their lives.
We are entering this new phase with solid fundamentals, renewed ambition and a clear vision: to intensify our commercial momentum and improve operational excellence to serve our partners and customers.
To meet these challenges, we are changing our organisation in depth and strengthening the Executive Committee to drive the implementation of our strategy with even greater impact.
I am fully confident in the mobilisation and commitment of all the teams to make
CNP Assurances more than ever a leading insurer worldwide in terms of its performance and sustainable impact for its customers and for society.”
Download the press release below to learn more about the detailed objectives of the Lead for Impact plan: