Pursuing its work alongside Association pour la Fondation CRÉSUS as part of its sponsorship commitments, CNP Assurances is supporting the innovative “Dilemme Avenir” programme on budget and financial education with a contribution of €50k in 2024.
The CRÉSUS federation is a long-standing network of 27 associations and a registered charity supporting people in financial difficulty and working to prevent over-indebtedness.
The federation’s new Dilemme Avenir programme aims to educate citizens on managing their budgets in the medium to long term. The programme is underpinned by the expertise acquired by CRÉSUS in the fight against exclusion and in budget and financial education for the general public.
It consists of a collective and educational board game, an ideal way to widely disseminate complex concepts and promote financial education for the greatest number. Through its entertaining and accessible educational approach, the programme encourages savings and dialogue on investment and protection issues of which citizens are not sufficiently made aware over the course of their lives. The game furthers understanding of the economic, legal and social mechanisms of savings, insurance and retirement.
Addressing current changes in French society and the need to positively support these transformations, the board game aims to inform players and simplify financial terms and targets an audience already aware of basic budget management.
Initiated in 2022, the partnership between CRÉSUS and CNP Assurances has already enabled the development of the “Dilemme Education” programme, focused on basic budget management, and the “Dilemme Entrepreneurs” programme, aimed at raising awareness among all those considering becoming an entrepreneur and developing the knowledge of future young entrepreneurs.
This project perfectly embodies CNP Assurances’ corporate mission by enabling it to act alongside Association pour la Fondation CRÉSUS for a more inclusive society by supporting those in need of a solution to enhance their life course.
It is part of a partnership initiated more than a year ago with Association pour la Fondation CRÉSUS, as part of which CNP Assurances has financially supported the Dilemme programme on budget and financial education and employees of Amétis, an employee network of the CNP Assurances Group, have on a voluntary basis co-hosted workshops to raise awareness of finance and insurance for the most vulnerable.
« We are proud to continue our support for the Dilemme programme supported by Association pour la Fondation CRÉSUS and thus contribute to training the general public in budgetary and financial management. This support is in line with our corporate mission as a responsible insurer that works for a more inclusive and sustainable society, with the ultimate objective of the Dilemme programme being to combat financial exclusion. We also owe this support to the commitment and involvement of our customers and our employees, particularly those in our Amétis network, whom I thank wholeheartedly.» said Agathe Sanson, Director of Stakeholder Dialogue, Communication and Sponsorship at CNP Assurances.