A new way of working and living together
360° digital approach
Open CNP’s objective is to open up the Group to startups to help it adapt to the new digital paradigm. Multiple startups have been brought in to support CNP Assurances’ teams, and together they design solutions simplifying insurance. Certain ventures have led to partnerships being formed, so an innovation can be rolled out on a large scale. In other cases, investments have been made via the Open CNP corporate venture capital fund.
Seven startups are now part of the CNP Assurances universe. They benefit from the support of the Group’s experts and network of contacts, and, with its teams, they are helping to co-invent the insurance of the future.
“Open CNP enables us to work far more rapidly than usual, to get teams collaborating who are not used to doing so, and to adopt a user experience-oriented approach, for customers and employees alike. It’s a game-changer.“
Magali Noé, Group Chief Digital Officer and Chair of Open CNP
Culture of testing
The Group’s cultural and managerial transformation is well underway. It is changing behaviours, upgrading its systems and workspaces with experimental building blocks, which are gradually giving rise to a whole new organisation. Multidisciplinary teams jointly shape new managerial practices - from prototyping to implementation - at the Lab innovation, an open space at CNP Assurances’ headquarters. Teleworking and hotdesking have got employees accustomed to the new mobile, flexible and collective ways of working, from coworking to clean desk policies - just a screen, a keyboard, and a mug.
New practices require their own tools and systems. The digital workplace predicated on a unified IT environment enhances employees’ access to connectivity and mobility, while its chatbot and e-learning services boost their efficiency.
A new way of working and living together is taking shape, and the transfer of all the teams in the Paris region to the new Issy Coeur de Ville campus by 2022 will complete the organisation’s transformation.
“Digital tools, the sharing of ideas, new business practices and offices, and mobile working are core pillars of the modern approach, enhancing the skills of our employees and raising the Group’s performance.”
Bérengère Grandjean, Group Head of HR
“Supporting the more rapid cultural change of a longstanding operator in the strictly codified insurance sector is a real challenge. Our approach is to conduct trials to boost customer acquisition, while making sure that we explain and build confidence in the changes.”
Alain Leprêtre, Cultural and Managerial Transformation Project