In Italy, pooling strengths to forge ahead
By building on its distribution agreement with a leading European bank, CNP Vita is demonstrating the power of the Group’s partnership-based approach in Europe. UniCredit brings to the table its customer knowledge and its 1,365 contact points across Italy, including Sardinia and Sicily. CNP Assurances contributes its ground-breaking expertise in savings and personal risk solutions. When the partnership – first established in 2005 – was extended in 2018, the objectives for the next seven years were raised significantly. The partners have their sights firmly trained on the fledgling personal risk insurance market in Italy, including the SMEs that generate 95% of the country’s economic activity. In its first year in operation, the establishment of a dedicated sales and marketing unit and the extensive range of savings and personal risk solutions put the partnership on track for success.
“In Italy, people have always turned to their family in hard times. We have a tremendous challenge ahead of us: creating the personal risk market together.”
Tanguy Carré,
Chief Executive Officer of CNP Vita
“This partnership is strategically important for extending UniCredit’s leadership in Italy’s bancassurance market.”
Andréa Cassini,
Joint CEO of UniCredit Italy
- 29% increase in premium income in 2018